Mercury Protocol
RADICAL APP
Mercury Protocol
Website and ad design for an ICO of a crypto-currency.
TOOLS
Sketch
CSS/HTML
DOMAIN
Finance
Chinese
Crypto
CONTEXT
Dust Messaging needs an interactive website for their open-sourcing blockchain based token sale/ICO event. The website serves the purpose to highlight the blockchain technology and inform current and potential investors.
MY ROLE
I worked as the designer and my role was providing layout and ad design and staying consistent with brand designs. I provided the design, coordinated with web developer, and provided ad designs.
RESEARCH
For the Chinese site, UI and layout are thoughtfully re-orchestrated. As a designer across mediums and cultures, I produced visual content and worked closely with engineers to troubleshoot technical issues.
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Tight layout
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Font reading
Finally, I created a set of concept drawings for the social media ad campaign.
IMPLEMENTATION
I simplified and consolidated information on multiple pages in the US version of the website into a single page.
